Work

SanDisk at the NLC Finals

Niche

Event activation

Year

2025

Services

Events, Activations, Tournaments, Production, Brand Experience

About

SanDisk wanted to stand out at the LeaguesGG NLC Finals in Stockholm and connect with competitive gamers in a more engaging way. Glitch Hub created a booth activation with Spin the Wheel, 1v1 League of Legends challenges and a gaming quiz to drive participation and energy throughout the event.

Results

The booth became a popular stop at the finals, attracting steady crowds and strong reactions from players and spectators. The activation helped SanDisk build visibility and strengthen its connection with the Nordic gaming community.