Work

Tradera Game Week

Niche
Event activation
Year
2025
Services
Events, Activations, Community Programming, Production
About
Tradera wanted to bring gaming and collector culture to life in central Stockholm. Glitch Hub helped create Tradera Game Week, a week-long event at Kungsgatan 18 with a TCG pop-up store, on-site card grading, Trade Days, gaming nights, tournaments and community activities.


Results
The event turned Tradera into a physical meeting point for players, collectors and fans. By combining trading, tournaments, retail and themed experiences, Tradera Game Week gave visitors a clear reason to engage with the brand beyond the digital marketplace.
Other case

